10 compelling reasons to keep the Toyota GR Prius on your radar

With the growing popularity of hybrid cars, there are bound to be some new developments on this front. And nothing else Toyota They seem to be pioneering this new direction forward, stepping into uncharted territory of hybridity Performance cars. The newly launched Toyota GR Prius is a new direction for the company as it promises to revolutionize the segment forever.

RELATED: The 2023 Toyota Prius is a great car we’d actually want to own

Toyota has been responsible for manufacturing many vehicles that push the boundaries of automotive engineering. The GR Prius, the latest in the range, has made quite a splash in the industry and there are plenty of reasons why we all need to keep it on our radars.

10 A revolutionary combination of efficiency and performance


What stands out most about the new GR Prius is the perfect combination of performance and efficiency. “GR” stands for Gazoo Racing, the company’s motorsport division. The car’s performance is evident in that it has a powerful hybrid propulsion system that provides exceptional performance while maintaining excellent fuel efficiency.

The exciting Prius has the ability to not only reduce fuel consumption but also reduce emissions, making it one of the greenest options available.

9 High-tech and sporty cabin

The interior appearance of the 2023 Toyota Prius

The GR Prius is a complete package as it also offers unparalleled cabin comfort. Not only does it offer a spacious interior, it’s designed to prioritize comfort and practicality. The seats are supportive and provide excellent comfort for long trips.

In addition, the car is made with modern materials and intelligent design of the controls. Reports also indicate that the interior may be significantly upgraded compared to the regular Prius with exciting features and additions available.

Expected interior features

  • Comfortable bucket seats

  • Tonal stitching throughout the cabin

  • Dual screen setup including exclusive menus

8 The GR Prius has an eye-catching appearance

Toyota Prius 24h Le Mans Centennial GR Edition 2023

With its distinctive, sporty exterior, the Toyota GR Prius is a guaranteed eye-catcher. It’s detailed with bold lines and an aggressive grille combined with a sleek look. The front of the car also features an interesting front end design with LED headlights. In addition, there are also carbon fiber components that have a very sporty exterior appearance.

Overall, the look and feel of the GR Prius is elegant with a sporty look. It is clear that Toyota is looking forward to providing its customers with an unparalleled experience in terms of style, power and efficiency combined.

7 The Toyota GR Prius has a very profitable price

Rear diffuser for Toyota Prius 24h LeMans Centennial GR Edition

There is still no official ruling on when we will see the GR Prius available on the market. However, there are still reports that seem to indicate that Toyota is leaning towards a release in late 2024 or even early 2025. However, we expect the GR Prius to be a more expensive version of the Prius, since it has a sportier trim. Which offers a lot of upgrades over the regular models.

So, how much does a Toyota GR Prius cost? It’s safe to consider it a higher trim than the current top-of-the-line XSE Premium package, which has a starting price of about $39,000. Although there is also speculation that the GR Prius could start at $50,000, either way, considering the features available, it will be the best performance hybrid on the market.

Toyota Prius 2023 prices


Starting a management systems renewal project







6 The GR Prius is based on the GR010 hybrid car

Toyota GR010 Hypercar at Le Mans

The Toyota Prius GR is very clearly based on the GR010 Hybrid Hypercar, which was introduced in the 2021 World Endurance Championship, where it took top positions in almost all races, including the 24 Hours of Le Mans. In addition, the impressive supercar was delivered the following year as well, claiming a fifth consecutive GR title at Le Mans, taking both the driver’s and manufacturer’s titles along the way.

This sporty hybrid character that the GR Prius promises to bring to the masses was first seen in the GR010 Hybrid, so it’s fair to estimate that some of its impressive features may make their way into the new variant of the flagship hybrid sedan.

RELATED: This is how the Toyota Prius remains a formidable competitor in 2023

5 The regular Prius will now have a more exciting twin

Picture of Toyota Prius 2023 GR spare parts

The 2023 Prius is widely considered the most powerful version yet of Toyota’s flagship hybrid sedan. The regular Prius features a 2.0-liter four-cylinder setup under the hood paired with an electric motor. This system is capable of generating 196 horsepower with all-wheel drive versions of the car. On top of that, there’s the Prius Prime, which has a more powerful e-motor to generate up to 220 horsepower.

While some gearheads may not find these values ​​impressive, it’s important to note that the GR Prius will boost this power even further and will likely be the most powerful Prius ever. Although there are still a lot of things we don’t know since Gazoo Racing keeps a lot of things secret, some sharp-eyed enthusiasts saw the fuel filler cap on the driver’s side (rear) indicating that the GR Prius It will be a plug-in hybrid, or known as a PHEV according to the Toyota brand. This would give the GR Prius at least 300 horsepower, if not more.

Toyota Prius 2023 performance


196 hp


139 lbs.ft


2.0 litres


Four-cylinder hybrid

4 All-wheel drive capabilities put the GR Prius on a different level

2023 Toyota Prius Gazoo Racing Le Mans rear quarter view

The only thing that helps the Toyota GR Prius stand out from others in its class is the all-wheel drive (AWD) system, which is a feature that distinguishes it from other hybrid cars. Promising better traction than any previous version of the car, the all-wheel drive system could put the GR Prius in a class of its own.

All-wheel drive is a feature that can dynamically transform the user experience, helping maintain control even in difficult situations. There is no confirmation yet on whether all-wheel drive will be available as standard on all models or offered as an optional add-on.

3 This unique cover is made of carbon fibre

Toyota Prius 24 Hours Le Mans Centennial GR Edition

When the GR Prius was unveiled to the masses in June earlier this year, the most obvious part of the car that caught a lot of people’s attention was the carbon fiber hood. Aside from looking like an aesthetic addition perfectly suited to the sporty look of the car, it also demonstrated Gazoo Racing’s commitment to ensuring that this high-performance model leaves no stone unturned when it comes to delivering the best experience.

The use of carbon fiber for the car’s hood is something we’ll need to keep an eye on, as whether this product will make it to the final production version is yet to be seen.

Benefits of carbon fiber body parts

  • Reduces the overall weight of the vehicle

  • Provides more structural rigidity

  • It looks sporty and provides a sophisticated touch

2 Sports-tuned suspension for an engaging ride

Rear view of the 2023 Toyota Prius Gazoo Racing Le Mans

The GR Prius is touted by many as one of the most aerodynamic Toyota hybrids ever, and this is enhanced by the wide-track suspension available with the car. The suspension system enhances the car’s performance, allowing it to cut tight corners and winding streets with precision even while maintaining higher speeds.

It is believed that this suspension setup will mirror the stable and agile independent system up front as well as the GR010 Hypercar’s double-wishbone rear platform. If true, it would give the GR Prius supercar-like handling capabilities. So far, there aren’t many competitors in the hybrid car space that can guarantee this level of control.

1 Unparalleled fuel economy in the GR Prius

Details of the 2023 Toyota Prius 24h Le Mans Centennial GR Edition

Fuel efficiency has always been the most notable feature of any Prius model. This was the main reason behind the success of the car when it was launched. It’s safe to expect the GR Prius to stay true to these values ​​with its hybrid powertrain and deliver exceptional fuel efficiency despite being a high-performance version of the flagship hybrid sedan.

Almost every hybrid powertrain offered by Toyota so far is known to offer the best in terms of fuel efficiency and economy, ensuring that customers get the most environmentally friendly choice of vehicle. The GR Prius should continue where every other Prius left off when it comes to this department.

Toyota Prius 2023 announces its fuel economy

Fuel economy (EPA estimate)

57 mpg

Range (EPA estimate)

644 miles

Annual fuel costs

$950 (estimate)

Tank capacity

11.3 gallons

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