Truck buyers are different because they don’t always want the latest and greatest equipment. It’s usually okay if the pickup truck they’re shopping for doesn’t have every feature known to man because they just want it to run and perform well. At the same time, it’s hard to justify spending a large sum of money on a new but outdated showroom model when a completely new and more innovative version is still less than a year away. That’s the struggle with the 2023 Toyota Tacoma TRD Pro.
This generation of Tacoma was launched as a 2016 model, and the TRD Pro was introduced later in 2017. It hasn’t changed much since then — it received a (very) mild facelift in 2020 — which means it still has the slow-rate 3.5-liter V6 Leaves it in the dust of local competition. The next-generation model for 2024 will come with a hybrid powertrain that should provide plenty of power, adding to the current truck’s existing weaknesses even further.
Caleb Jacobs
It would be wrong to say that the 2023 Tacoma TRD Pro is bad. It wouldn’t be right to call it great. With the fourth generation of tacos coming soon, I think it’s best for everyone to wait.
Toyota Tacoma TRD Pro 2023 specifications
Base price (as tested): $48,520 ($51,229)
Power generation: 3.5L V6| 6-speed automatic transmission | Possibility of choosing between rear-wheel drive or four-wheel drive with high and low ranges
Quick take: A well-designed, absolutely gorgeous SUV that will be enough if the next-gen truck doesn’t soon come with everything better.
a result: 7/10
basics
Toyota is a very traditional brand, so it makes sense that the Tacoma will always be a favorite of people who prefer simplicity over modern, complex technology. Case in point: You can still get it with a six-speed manual transmission in 2023 — yes, even in TRD Pro trim — so it’s fine with that. This top-tier off-road model is for more dedicated drivers who want capability and versatility, along with the most advanced features the Tacoma has to offer. It’s a somewhat confusing mix of modernity and vice versa.
I’ll give props to the Tacoma’s exterior design, especially on our tester’s Solar Octane paint system. The LED headlights look very sharp, thanks in part to the prominent DRLs, and I like the hood scoop. It’s quite long, especially when you look out the windshield from the cab, but it doesn’t affect outward visibility directly in front of the truck.
A benefit of Tacoma’s current old-school feel is its clean, simple interior design. It has an 8-inch infotainment screen fully integrated into the dash, while physical buttons and knobs handle stereo and HVAC duties. It’s a nice place to be, even if it’s a bit cramped for tall people like me who have family. I’m six foot five, for what that’s worth.