The Jeep brand will unveil the latest Gladiator 4×4 at the 2023 Detroit Auto Show

The Camp Jeep and Ram Truck Territory’s interactive off-road test tracks return

Auburn Hills, Michigan., September 12, 2023 /PRNewswire/ —

  • This year’s Camp Jeep® track is the longest and steepest mountain in Detroit Auto Show history
  • The New Camp Jeep Kids Area features new Jeep 4xe Power wheels and a 26-foot climbing wall
  • The Ram Truck Territory Test Track will showcase the power and capability of Ram trucks
  • The Camp Jeep and Ram Truck Territory is free to auto show attendees and will be open to the public during the 2023 Detroit Auto Show, Saturday 16 SeptemberSunday, September 24, 2023

Stellantis returns to the Detroit Auto Show with a global debut for the Jeep® brand Wednesday, September 13, 2023. Jim MorrisonSenior Vice President and Head of Jeep Brand north americaThe new 2024 Jeep Gladiator 4×4 will be unveiled in… 11:05 AM ET In pocket screen. The reveal is available to watch virtually at

Camp Jeep
Camp Jeep will return to the Detroit Auto Show this year with new elements and more fun, including the tallest and steepest Jeep Mountain in Detroit Auto Show history, Jeep 4xe vehicles on the test track and a new kids’ course with Jeep 4xe Power Wheels.

Professional drivers will navigate attendees through the 32,000-square-foot interactive course. New for 2023, the off-camber bridge is 12 feet high, 70 feet long, and is 50% longer and 50% longer than the previous off-camber bridge. Also new this year is the Jeep crevasse, a 40-foot-long, 10-foot-high off-road obstacle made of 96 lumber measuring 8 inches by 8 inches by 8 feet in a 90-degree V-shape. This obstacle highlights the maneuverability and suspension ability of the Jeep 4×4 as the vehicle is suspended between the two side walls while navigating over timber. 40 potted trees will be donated from the show Detroit– Charitable organizations in the area after the car show.

One of the most exhilarating features on the Camp Jeep Trail is the 23-foot mountain with 40-degree ascent/descent angles. It is the tallest and steepest mountain in Detroit Auto Show history.

For the first time at the Detroit Auto Show, the Jeep brand will offer a kids’ course where kids can drive their own Jeep 4xe Power Wheels. The new Camp Jeep Kids area will also feature a 26-foot climbing wall for adventure enthusiasts.

Consumers will be able to explore the trail and learn more about the Jeep 4xe Electric, Jeep customization/customization, social media opportunities, concept vehicles and more. More than 25,000 people are expected to ride the Camp Jeep Trail during this year’s show.

Off-road driving tests will be conducted with the following 4×4 Jeeps:

  • Jeep Wrangler Rubicon
  • Jeep Wrangler 4xe
  • Jeep Wrangler 392
  • Jeep Gladiator Rubicon
  • Jeep Grand Cherokee 4xe Trailhawk
  • Jeep Grand Cherokee L Overland
  • Jeep Grand Cherokee L Summit Reserve

Ram Track area
The Ram Truck Territory also returns to the show and will feature a final 30,000-square-foot in-truck adventure, demonstrating the power and capabilities of the Ram Truck brand’s vehicle lineup. Professional drivers will guide attendees through the interactive course in both the Ram 1500 light-duty and 2500/3500 heavy-duty trucks. It is expected that 20,000 trips will be offered.

New for 2023 is that auto show attendees will experience the superior articulation capabilities of Ram trucks as they navigate around a pair of 26-degree camber wedges. Guests will feel traction and experience downhill technique on the Ram Mobile Mountain, an 18-foot-high, 30-yard-long mountain.

Off-road testing will be conducted on the following Ram vehicles:

  • Ram 1500 Rebel
  • RAM 1500 LIMITED
  • Ram 1500 Limited GT
  • Ram 2500 Rebel
  • Ram 2500 power wagon
  • RAM 2500 LIMITED
  • RAM 3500 LIMITED

The Camp Jeep and Ram Truck Territory is free to auto show attendees and will be open to the public during the 2023 Detroit Auto Show, Saturday 16 SeptemberSunday, September 24, 2023.

Stellantis North America
Stellantis (NYSE: STLA) is one of the world’s leading automakers and mobility services provider. It is known in North America for producing and selling vehicles under a range of iconic and award-winning brands such as Jeep®, Chrysler, Dodge, Ram, Alfa Romeo and Fiat. Thanks to its diversity, Stellantis is leading the way the region and the world move – aspiring to become the biggest, not the biggest, sustainable mobility technology company, while creating added value for all stakeholders as well as the communities in which it operates. For more information, visit

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Source Stellantis

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